Nike, Adidas shoes maker Pou Chen to invest nearly $281 million in India | Reuters
Eximo Marketing - This is a story many people need to read. The focus on efficiency not effectiveness pushed Adidas into focusing on the wrong thing. It's a fascinating read about what
adidas Admits to Over-Investing in Digital Advertising | Nice Kicks
Inside The Call: Adidas Doubles Down On Digital In New Five-Year Plan | SGB Media Online
Adidas Online Sales Jump 93%, But Can't Offset $373 Million Losses – Sourcing Journal
How adidas is owning the digital transformation game
The Adidas Marketing Strategy: Collabs with Big Names
Adidas reveals investment in digital transformation and online sales target - InfotechLead
Why Adidas changes its marketing measurement approach? | AdoptoMedia
How Consumer Insights and Digital Have Led to Adidas' Growth - SPONSOR CONTENT FROM GOOGLE
Adidas Target Market Segmentation and Marketing Strategy – Audience Demographics & Competitors - Start.io - A Mobile Marketing and Audience Platform
The Adidas Marketing Strategy: Collabs with Big Names
Inside Adidas' Billion-Dollar Digital Transformation | BoF
adidas - adidas with strong growth in Western markets in Q2
Adidas: We over-invested in digital advertising
Adidas and Tommy Hilfiger to debut cross-platform digital fashions at Metaverse Fashion Week - Glossy
Adidas: “We over-invested in digital advertising!” – Analyx
Adidas Originals is taking a less-is-more approach to digital - Digiday
adidas - adidas presents growth strategy 'Own the Game' until 2025
Adidas re-focus on marketing EFFECTIVENESS, not efficiency - brandgym
Adidas to Invest More than $1.2 Billion into Digital Transformation
Adidas: We over-invested in digital advertising
How Adidas' Push Into Dynamic Digital Creative Helped Soften Blow Of Poor Sales - The Drum
Here's What Brands Can Learn from Nike & Adidas' Digital Disruption
